Azienda Agricola Franco Roero is a fourth generation family winery, farming 15 hectares of vineyards and run by a straight-talking, no-nonsense type of guy who’s just like his wines. Franco’s family has been making wine here since 1894 and he personally manages the whole wine production process – from pruning the vines to harvesting, fermentation and even sales. His passionate belief is that there is only one wine in the world – Barbera – and only one football team – Juventus.
